Every Little Bit Helps

Our grandfather set the example and taught my sister and me to give back whenever we had an opportunity. Over the years, we’ve been fortunate to help many organizations and we’re always humbled to do so. Recently, however, one of our clients stepped up to provide assistance and it’s a story so pure of heart, we couldn’t resist sharing.

At the beginning of the COVID-19 outbreak, Koval Distillery, one of the largest independent craft distilleries, abruptly stopped producing its specialty spirits and put a hold on all future pallet orders. Instead, they switched their production line to manufacture and donate much-needed hand sanitizer to first responders, nursing homes, medical facilities, and others in need.

Although they weren’t shipping their signature product anymore, the company quickly realized their need for pallets to transport the alcohol-based sanitizer to frontline facilities. When they reached out to us, our operations director Danny Villasenor didn’t hesitate to take action.

Danny’s wife works in a hospital and his grandmother owns a daycare, so he knew the high demand and urgency for PPE-related products. Initially, Danny wanted to personally cover the cost and donate them. But, we would not allow him to pay out-of-pocket for pallets. We were just happy that Rose Pallet could assist and play a small role in getting these critical goods to those who needed them most.

A Rose Pallet truck was loaded up and Danny delivered the donated pallets to our client, all on his own time.

It sounds so simple and small, but what Danny did made a big difference. He truly embodies the Rose Pallet spirit to listen, care, and solve problems. We are proud of Danny and all of our remarkable employees.

And, we are indebted to our first responders and companies like Koval that are sacrificing profits for the well-being of others. Thank you!

You Might Also Be Interested In:

#About Us
side view of semi truck with rose pallet branding
Guy Gruenberg headshot by Guy Gruenberg
#About Us

What it’s Like to be a Female Leader in the Pallet Industry

When our vice president, Amy Olson, first started out in the pallet industry 14 years ago, it was uncommon to...

continue reading double_arrow
mia allen headshot by Mia Allen

Before You Buy Pallets, Ask These 4 Questions

Right now, the supply chain is working overtime to ship groceries, medical supplies, and other products across the country. And most, if not all, travel on a pallet at some point in the journey. That means pallets are in high demand. But, not all pallet providers are equal. Before you buy your next supply, ask these 4 questions.

continue reading double_arrow